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Beauty Beat

3 Ways to Use Stay

3 Ways to Use Stay

Watch for three different ways to use multi-purpose So, So Coco Stay Primer & Moisturizer!

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Now Available on Walmart.com!

Now Available on Walmart.com!

Be Fancy is now available on Walmart.com, with Avocado Dose, EYES Cream, and So, So Coco available for free 2-day shipping (Face Tea and Stay will eventually join!).

Why launch Be Fancy onto Walmart when everything is already available on Amazon and our website?

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Be Fancy's Commitment to Anti-Racism and Representation

Talk of diversity and inclusion in the beauty industry often surrounds shade range in foundation. However, when it comes to skincare, how do we approach diversity and anti-racism beyond a diverse group of models? At the end of the day, plastering a diverse range of shades on an Instagram feed is nothing more than a performative, superficial act if there is no work to dismantle racism behind the scenes.

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The New Mask in Skincare

The New Mask in Skincare

A new type of mask has entered conversations in the skincare world. No longer does a face mask just mean a skincare treatment or at-home self-care ritual. In this era of covid-19, face masks have become a part of daily life when venturing outside our homes. 

With this norm unlikely to change anytime soon, it’s important to talk about ways to protect and care for skin while frequently wearing face coverings. Whether it is wearing PPE for 12 or more hours as a frontline worker, or just venturing out for a few hours for errands, daily skincare is now more important than ever.

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Finding a Skincare Routine During Stressful Times

Finding a Skincare Routine During Stressful Times

Whether you’re looking to get into a skincare routine, or trying to find the motivation to stick to one during this stressful time, there are a few basics that are helpful to follow as we find ourselves in our homes and trying to maintain a routine and find some semblance of normalcy.

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